Can you ever have too much of a good thing?

Well, it looks like you can.

I’ve recently been tracking down a number of web 2.0 tools to ensure I register / protect my online identity. I am known as Tony Sheppard and as GrumbleDook with such equality online that it is hard to separate the two. However, since there is a rather good Jazz musician called Tony Sheppard I have opted to protect my identity as GrumbleDook.

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Most people recognise my avatar or variations of it and I am always looking for ways to tweak it a little, make it more interesting or relevant, but without losing the importance of this being my online representation.

However (and there is always a however), I am not the only GrumbleDook out there … and I was recently castigated via email for some comments which had been made by someone else. At this point I had to spend some time explaining that I am not an online poker player, I am not an urban photographer / artist, I am not American, I do not live in Brighton / Watford / Washington / Phoenix / Sydney / Hong Kong, and I have never played in a brass band.

The fact that all of the above can be found to be linked to 7 separate individuals and I am not any of them made me wonder that because I do have a goodly number of the related domain names, I have registered accounts for a large number of web 1.0/2.0 accounts under the name of GrumbleDook and I am more often than not the person who appears in searches for GrumbleDook in the search engine of your choices … it is not surprising that someone might presume that all GrumbleDooks are actually me … especially as some are pretty techie related too!

I have spoken with people before about protecting your online identity (having had a student in an earlier school once register an account with an online service as they knew my online nickname … and having to deal with the fall out) and I still believe that it is important. The idea of a person as a brand has been spoken about by people far more knowledgeable and eloquent than me … but if I ever want to operate as a business, or ensure that anything I publish to the ‘net is recognisable as mine then it is something I have to keep up with.

I have come to the conclusion that although we may put a lot of time and effort in establishing our presence online, there are limited ways you can do this and there will always be confusion. I would also recommend that, where possible, you identify where the other people are who may share some aspects of your identity and if you can come to some sort of arrangement then it makes it better.

Will the world end if I don’t manage to ensure that *I* am GrumbleDook on particular services? No … I missed out on Facebook, there are many forums out there with GrumbleDooks on, I don’t have all the domains registered … yet … and I also have to remember that I have taken the name based on a character in a popular comedy (though not many people like the first series … some the joke is lost on many) … and so I do not have an exclusive right to the use of it.

There are examples of parents trying to do similar as I have done from when their children are born … and whilst I can understand this, I also have to point out that part of establishing an online presence is also about the social aspect of life. Many people will grow and change over the years … a number of friends and colleagues have changed their online presence over the years, rebuilding their identity. For me, I would find this difficult as my personal and professional identities are closely linked. I also believe that trying to change a personal identity is difficult but can understand the need at times to do so.

Where does this leave me now? I have a number of business tools I am starting to evaluate (including Office365 and Google Apps), and for me to continue with the professional brand of GrumbleDook, then I have to ensure that I get in there first with such tools. The grey areas come when we look at Social Networking tools … as I would consider many of these as professional tools, but others might consider them as personal tools.

Over the coming weeks I am going to be updating part of my blog to incorporate other tools I am trying to I will start using my ‘About’ page to say what is me … and even create a page to say when it is not me.

I would be interested in how others have approached some of these issues (even from fellow GrumbleDooks), with both the good and the bad in life.